Friday, February 3, 2012

do you see the colors i see?

part of my day job is to design email marketing campaigns...you know, the emails you sign up for when you like a product or service and consent to receive the company's emails...those kinds. for about 50-60 Humane Societies and Food Banks all over the good ol U S of A. sometimes the art/image is done for me, sometimes i get to find/make it. but one thing i do every time is pull colors from the images themselves to complete the layout...maybe a simple background color, or divider line or border or maybe even some colored text here and there. there is always a fine line between enough color to accent the main image and text and a horrific bag of skittles. done successfully, the whole email is a pleasant experience, not an eye sore in your inbox.

i'm always amazed at the endless amount of color in one single photo. look at the photo i took a few years ago here...at first glance, i see all sorts of brown and a bit of yellow. but, upon further investigation and a eye dropper tool in photoshop, i discovered lots of grays and purples in the wood along with a whole lot of different mustard yellows. delicious.

cover up the colors swatches below the photo. what colors do you see?

4 had something to say.:

  1. Interesting, Leah, really interesting. I wondered how the color selection process worked on the Pinterest pics I see posted.

    When I was in art school, one of the classes I took was on presentation, framing and matting and I was taught to double mat using the least used color as the thin strip separating the wide mat from the work and you can see here that the gold would be that color. Really makes the instrument stand out. Fascinating - to me anyway :: lynn

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  2. That was a hard assignment. I did it. But the dogs ate my homework.

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  3. This is just such a pleasing photo. The photo is great but with the color blocks, it marches a notch up. The eye dropper tool surprises me a lot too.

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  4. This is so cool! I'm taking an online Photoshop class right now, and I can see I'll be spending endless hours pulling colors out of photos that I didn't even know were there. I would never have noticed the gold in the neck of the cello without the swatch!

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*heel click*